Applying Discounts
Offering discounts is a great way to reward loyal customers, run promotions, and fill those last few spots on a tour. Tourism Accelerator makes it easy to apply various types of discounts to your sales.
Types of Discounts
Promotional Codes
Pre-configured codes that customers can use for a set discount. Great for:
Social media campaigns
Email marketing offers
Partner referrals
Seasonal promotions
Manual Discounts
Applied by staff during a transaction. Useful for:
VIP customer recognition
Group discounts negotiated on the spot
Price matching
Staff discretionary discounts
Automatic Discounts
Applied automatically based on rules you've set up. For example:
"Book 4, get 1 free" group offers
Early bird pricing
Member discounts
Applying a Promotional Code
When a customer has a discount code:
Add all items to the cart as normal
Click Apply Discount or the discount icon in the cart section
Select Promotional Code
Enter the code exactly as provided (codes are not case-sensitive)
Click Apply
The discount will appear in the cart with the savings displayed. If the code is invalid or expired, you'll see a helpful message explaining why.
Applying a Manual Discount
To apply a discount at your discretion:
Add items to the cart
Click Apply Discount
Select Manual Discount
Choose the discount type:
- Percentage: Enter a percentage (e.g., 10%) - Fixed Amount: Enter a dollar amount (e.g., $20 off)
Optionally, add a reason for the discount (helpful for reporting)
Click Apply
Note: Your role permissions determine the maximum discount you can apply. If you need to exceed your limit, a manager can authorise a higher discount.
Applying Discounts to Specific Items
Sometimes you only want to discount one item in a cart:
Click on the specific item in the cart
Select Item Discount
Enter the discount percentage or amount
Click Apply
The discount applies only to that item, leaving others at full price.
Viewing Applied Discounts
All discounts are clearly displayed in the cart:
Original price shown with a strikethrough
Discount amount shown in green
New subtotal calculated automatically
GST adjusts based on the discounted total
Removing a Discount
Changed your mind? No problem:
Find the discount in the cart (shown below the item or in the totals)
Click the X next to the discount
The price reverts to the original amount
Discount Reporting
All discounts are tracked for transparency:
View discounts in the Sales Report
See which staff members applied manual discounts
Track promotional code usage
Monitor total discount value given
Setting Up Promotional Codes
To create new promotional codes for your business:
Navigate to Settings > Discounts & Promotions
Click Create Promotional Code
Configure the details:
- Code name (what customers enter) - Discount value (percentage or fixed) - Valid dates (start and end) - Usage limits (total uses or per customer) - Applicable products (all or specific items)
Click Save
Tips for Tourism Operators
Set clear policies about when staff can apply manual discounts
Use unique codes for different marketing channels to track effectiveness
Review discount reports weekly to understand your discount patterns
Consider tiered discounts for larger group bookings
Communicate expiry dates clearly to avoid customer disappointment
Need More Help?
If you need assistance setting up complex discount rules or have questions about your promotional strategy, our support team is happy to help you make the most of these features.