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Program Pricing

Program Pricing allows you to manage how your programs are priced and how payments are structured. This ensures financial accuracy, supports diverse payment options, and provides a clear transactional experience for guests booking your tourism...

Hayden Zammit Meaney avatar
Written by Hayden Zammit Meaney
Updated over 2 months ago

allows you to manage how your programs are priced and how payments are structured. This ensures financial accuracy, supports diverse payment options, and provides a clear transactional experience for guests booking your tourism experiences.

Accessing this feature

Go to Programs from the main navigation menu.

Select the specific program you wish to modify by clicking on its title, or create a New Program if applicable.

Within the program editor interface, locate and click on the Pricing tab.

How to use it

The Program Pricing module provides a structured approach to setting up your program's financial parameters. Follow these steps to effectively configure your pricing:

Navigate to the Pricing Settings

After accessing your chosen program, go to the Pricing tab. This section is typically organised into sub-sections for base pricing, payment plans, discounts, and tax settings.

Define the Base Price

  1. Price Type: Select whether the program has a One-Time Payment or an Instalment Plan.

  2. Base Amount: Enter the primary monetary value for the program in your default currency (e.g., AUD). This is the full, undiscounted price before any taxes.

  3. Currency Selection: If your platform supports multiple currencies, select the applicable currency for this program's base price. Ensure consistency if offering programs across different markets.

Configure Payment Schedules (for Instalment Plans)

If you selected Instalment Plan, you will define the payment schedule.

  1. Add Instalment: Click Add Instalment to specify each payment segment.

  2. Amount: Enter the amount due for each instalment. The sum of all instalments must equal the program's Base Amount.

  3. Due Date/Interval: Set a specific due date for each instalment or define intervals (e.g., "30 days after enrolment," "Monthly").

  4. First Instalment: Clearly define the terms for the initial payment, often due at the point of enrolment.

  5. Automated Reminders: Configure automated email reminders for upcoming instalment due dates to reduce late payments.

Apply Discounts and Promotions

  1. Discount Type: Choose between a Percentage Discount (e.g., 10% off) or a Fixed Amount Discount (e.g., $50 off).

  2. Discount Code: Create unique alphanumeric codes that guests can enter at checkout to redeem the discount.

  3. Validity Period: Set a start and end date for the discount's availability.

  4. Usage Limits: Define how many times a discount code can be used in total, or per guest.

  5. Applicability: Specify if the discount applies to the full program price, or only to specific instalments.

  6. Early Bird Pricing: Configure a separate pricing tier with a reduced base amount and set a validity period for this early bird offer. Once the period expires, the standard pricing automatically applies.

Manage Tax Settings

  1. Tax Inclusion: Determine if the displayed program price is inclusive or exclusive of tax (e.g., GST in Australia).

  2. Tax Rate: Apply the relevant tax rate (e.g., 10% for Australian GST). The system can automatically calculate and add tax to the final price or display it as included.

  3. Tax Exemptions: If applicable, configure conditions or fields to allow for tax-exempt guests or organisations, ensuring compliance with local regulations.

Integrate Payment Gateways

While not directly configured in this section, ensure your preferred payment gateways (e.g., Stripe, PayPal) are properly integrated and enabled within the platform's overall settings. The pricing configuration relies on these gateways to process the transactions defined here.

  1. Payment Methods: Select which enabled payment methods are available for this specific program (e.g., credit card, direct debit).

Review and Save Configuration

Before finalising, review all pricing details, payment schedules, discounts, and tax settings. Ensure the total amount, including any discounts and taxes, is correct and aligns with your program's financial model. Click Save to apply your configurations.

Preview Program Pricing

Use the platform's preview function to see how the pricing appears to a prospective guest. This helps verify that all elements, from the base price to instalment details and discount application, are displayed correctly and clearly.

Tips

  • Ensure transparency: Always present pricing clearly and concisely to guests. Avoid hidden fees or ambiguous terms. Clearly outline what is included in the program price.

  • Regularly Review and Update: Periodically assess your pricing strategy against market conditions, program value, and operational costs. Update configurations as necessary to remain competitive and profitable.

  • Thorough Testing: Before making a program live, conduct comprehensive testing of all pricing scenarios, including discounts, instalment payments, and tax calculations, preferably in a staging environment.

  • Strategic Discounting: Use discounts carefully. While effective for promotions, excessive or poorly managed discounts can devalue your program. Align discount strategies with specific marketing objectives.

  • Maintain Compliance: Stay informed about local and national tax regulations. Ensure your tax settings are accurate and compliant to avoid discrepancies.

  • Document Pricing Decisions: Keep internal records of pricing changes, discount codes issued, and the rationale behind specific pricing strategies. This helps in future auditing and decision-making.

  • Synchronise with Marketing: Coordinate closely with your marketing team to ensure that advertised prices, promotions, and payment options are accurately reflected in the platform's configuration and vice-versa.

Need help?

For further assistance, contact us at [email protected]

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